Social media has become an effective marketing platform and that is why businesses tap it, especially the big ones. But it doesn’t mean that small businesses have no place in it. In contrary, small businesses could actually benefit a lot from social media marketing for the same reasons why giant players are making use of […]
Sales is a Numbers Game “No one closes every sales call no matter how good the pitch is.” Anyone in the field can attest to this fact. I spent a summer in high school working for the St. Louis Symphony orchestra doing fund raising via the telephone. The best people had a higher close rate than […]
A top goal businesses have for their websites is growing their email list to boost chances for new sales. Generating leads is the lifeblood of your business. Optimizing your website so you’re creating multiple ways for visitors to opt into your list is a sure strategy for capturing as many fresh leads as possible. In […]
Design Project Management Keep design clients happy with documented assumptions, clear expectations, and solid contracts. By Wesley E. Warren and Jessica Warren Good communication is essential when you provide website design services. If you follow the guidelines within this article, you should be able to greatly reduce billing and invoicing headaches that can come with […]
[rev_slider FBAT] “The Facebook ad platform is where you can truly transform a business” Traffic is central to all online businesses, allowing you to reach customers and build relationships. With an incredible 1.79 billion active monthly users, Facebook will inevitably be at the core of any successful traffic plan. Facebook has users from across […]