Sarich Design Marijana Sarich

New York, NY - USA



About Me: | MARIJANA SARICH | Creative Design/Art director | www.sarichdesign.com | marijana@sarichdesign.com | 917-415-1361 | PDF portfolio download http://www.sarichdesign.com/ftp/portfolio_07/sarich_portfo07_lr_2all.pdf ? Accomplished award-winning creative art/design director with a strong portfolio in branding that strengthened clients? market distinction, including Boniva w/Sally Field, Falcon Jet and The Art ofShaving. ? Proven teamplayer who thrives on creating or revitalizing brands/campaigns, within agencies, design firms or directly with clients/proprietors. ? Combined 15 years of meticulous hands-on and managerial experience with Graphic Design degree. Brand Identity | CRM/Direct Mail | Packaging | Campaign Development | Traditional to New Media | 360 p r o f e s s i o n a l e x p e r i e n c e SAATCHI & SAATCHI Consumer Healthcare | NYC | 04>JUNE 07 | V.P. Art Supervisor Creative collaborator with cross-functional teams led agency to ?DTC Pharma Agency of the Year? two years in a row. Brought innovative branding tone and manner style to the Pharma DTC/CRM categories with fresh and empowering visuals, resulting in increased sales and adherence. Major Contributions: ? Generated $3M in new revenue by offering clients Brand Identity-Architecture and Style Guides services distributed to external agencies/vendors for AstraZeneca Corporate, Seroquel, Pulmicort, Enbrel and Boniva. ? Directed Boniva launch: shot Sally Field to reflect brand personality and style for print, CRM and Web. ? Co-art directed Enbrel print/CRM $1.5M photo library: photo shoots, casting, scouting, styling, with team of 20 at numerous locations. ? Developed agency's first integrated professional and consumer brand campaign for Pulmicort Respules (Children?s Asthma) achieving 1st place in Best Branded Print, PhAME Awards ?07. ? Contributed to win of $30M in new business for Ameriprise Financial along with Saatchi & Saatchi NY: Concepted Art Direction of consumer magazine and produced CRM launch for employee kick-off CD box series, screen savers and collateral. ? Orchestrated internal ?best practices? to include ?brand design?, elevating client reviews and relationships. ? Chaired internal committees and projects to mentor junior talents and promote excellence. C L I E N T S | AstraZeneca Pharmaceuticals: Seroquel, Crestor, Pulmicort, AstraZeneca Corporate, AZ&Me Amgen/Wyeth: Enbrel | Roche/GSK: Boniva | Frontline Dogs/Cats | CibaVision | Ameriprise Financial COSSETTE POST | NYC | 93>04 | Associate Design Director Primary creative force from start-up and growth to 80 employees of successful mid-size integrated agency. Major Contributions: ? Created entire Dassault Falcon Jet branding?luxury business jets: national print, collateral systems, direct mail, premiums, web banners and site direction to design/art direction of quarterly corporate magazine for 5 years generating $1M new revenues annually for the CRM department. ? Orchestrated innovative ?Brand Materials Installation Guide? for US Coast Guard?s 140 recruitment offices: deliverable of re-branding to exteriors, windows, reception area, overall interior space and personal desktop items with posters, signage, sidewalk mats, screen savers plus much more. ? Developed IRS E-File identity and concepted TV spots. ? Creative collaborator on campaign and re-branding of Caché Stores print and Web. ? Generated revenue by producing projects in-house with hands-on approach, as well as go on-press. C L I E N T S | Dassault Falcon Jet | Caché Stores | US Coast Guard | IRS E-File | TD Waterhouse THE ART OF SHAVING | NYC | 96>07 | Co-Creative Director?Consultant On-going primary creative force with the founders since start-up of this highly successful men?s luxury grooming products and shops. Major Contributions: ? Co-created entire brand identity: logo, style guide, catalogs, luxury packaging,in-store posters, CRM and Web site?as well as design/produce all communications. ? Recommended outside marketing expertise to capture insightful product cross-sell strategies resulting in ?The 4 Elements of the Perfect Shave? campaign increasing sales. THE TRUMP ORGANIZATION | NYC | 89>90 | Design Director?Consultant The Trump Shuttle Airline?-Commissioned through an agency and created entire identity system from logo, planes, airline check-in areas, service trucks to print and communications. Presented to Donald Trump. Earlier experience shortlist | NYC | 87>93 | Graphic Designer?Consultant LINTAS | IBM | Launched IBM Laser Printer campaign and collateral. SCHECHTER GROUP | Sterling Winthrop | Novon | Corp ID systems?manuals. LIPPINCOTT & MARGULIES | Marsh McLennan | AT&T | Corp ID system?manuals. ANSPACH GROSSMAN PORTUGAL | Kmart | Firm?s first digital Corp ID manual. AMERICAN STOCK EXCHANGE | In-house corporate and numerous clients? graphics | Directed 6 staffers. DESOLA GROUP | Citibank | Chase | CIT Financial Group | American Express | Corp ID systems?manuals. M e r i t s ? PhAME Awards ?07 |1st place: Best Branded Print Ad?Pulmicort Respules ? DTC Perspectives ?07 |3rd place: Best Use of PR in a DTC Campaign, Sally Field?Boniva ? Book profile segment of my career path in ?Life Is But A Dream? E d u c a t i o n ? AAS Graphic Design, Mt.Hood College, Portland OR. ? Attended DMI/Design Management Institute seminars. A s s o c i a t i o n s Croatian New Yorker Club, Women?s National Rep. Club, LinkedIn S k i l l s ? Impeccable fundamentals in design, color, typography and imagery. ? Quark, In-Design, Adobe Illustrator, Photoshop, PowerPoint, Word, Excel, Go-Live + Web apps. O t h e r ? Lived/worked in France, understands French. ? Creating book Chats et Chateaux due out in France. ? Loves travel, spent many summers in South of France and Croatia. ? Based in New York City, raised in California and Oregon.

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