Announcements Small Business Articles
Central Park Zoo Teams with AT&T for Wi-Fi
It’s a jungle out there in world of Wi-Fi. This week, Brooklyn’s Fort Greene Park and Manhattan’s Central Park Zoo turned on free AT&T Wi-Fi service, adding to the growing national trend we at MMW have observed at parks and zoos arou"
Fri, 17 Feb 2012 09:00:57 GMT | Tagged: AnnouncementsOrange to Make Facebook Accessible Across Africa
Social media is about to sweep across the continent of Africa. Orange is rolling out an innovative service aimed at making Facebook accessible on any phone across the “Orange footprint” in Africa. The move is laudable in no shortage of ways, b"
Fri, 17 Feb 2012 09:30:35 GMT | Tagged: AnnouncementsThe Employment Boom in Mobile Apps Continues
As MMW reported February 7th, that mobile app industry is creating jobs at a dramatic pace. According to the latest research, there are now roughly 466,000 jobs in the so-called “App Economy” in the United States. That’s a dramatic improvement over 2007, "
Fri, 17 Feb 2012 10:00:35 GMT | Tagged: AnnouncementsApple Bending to Pressure from U.S. Lawmakers on Mobile Privacy
This week, faced with mounting calls for action from U.S. legislators, Apple is doing its part to bolster mobile privacy by requiring iPhone and iPad apps to seek “explicit approval” via more than one user prompt before accessing users’ "
Fri, 17 Feb 2012 11:05:44 GMT | Tagged: AnnouncementsMobile to Be Critical to March Madness Again in 2012
Mobile devices are almost as synonymous with college basketball today as the NCAA is. For the last four years, we at MMW have covered the evolution of mobile’s role in March Madness. And this year, it’s poised to be a bigger factor than ever. "
Fri, 17 Feb 2012 12:00:18 GMT | Tagged: AnnouncementsLots of Love for Mobile Search This Week, Says Google
On Tuesday, millions of romantics celebrated the most romantic holiday of the year by going out to dinner and enjoying an evening out on the town. But couples by and large welcomed a third-wheel along for the Valentine’s Day festivities this week &#"
Fri, 17 Feb 2012 12:15:33 GMT | Tagged: AnnouncementsBuffalo Wild Wings Goes Mobile with New iPad Experiment
Although the thought of combining sticky, barbeque sauce-covered fingers with a nice clean iPad screen is enough to make some tablet lovers cringe, Buffalo Wild Wings announced that it is expanding a tablet pilot program in the popular restaurant chain. T"
Wed, 08 Feb 2012 17:06:33 GMT | Tagged: AnnouncementsPayPal Begins Deploying In-Store Payment Option at Home Depot
On January 9th, Mobile Marketing Watch reported that PayPal and Home Depot are teaming to experiment with mobile wallet services at select Home Depot stores. The trial testing allows shoppers to purchase items at checkout either directly through their mob"
Wed, 08 Feb 2012 17:33:45 GMT | Tagged: AnnouncementsAmazon Inks Mega Deal with Viacom for Instant Streaming Bonanza
As widely rumored and anticipated, Amazon announced Wednesday that the company has “wrapped up another deal.” And what a big deal it is. Amazon has teamed up with Viacom in a pact that will deliver content from MTV, Nickelodeon, Comedy Central"
Wed, 08 Feb 2012 18:23:38 GMT | Tagged: AnnouncementsKlout Gains Mobile Marketing ‘Clout’ with Blockboard Acquisition
The team behind social influence index Klout announced their first acquisition this week, a move that formally puts the company deep into mobile marketing territory. Klout purchased neighborhood interaction app Blockboard. “Blockboard has built an a"
Wed, 08 Feb 2012 19:45:07 GMT | Tagged: AnnouncementsPaul McCartney Turns to iTunes to Treat Fans and Plug New Album
The new Paul McCartney album, “Kisses on the Bottom,” is tearing up the charts this week and the legendary Beatle is turning to the digital world to celebrate and promote the hit record. McCartney will perform a special free live videocast on "
Wed, 08 Feb 2012 20:21:50 GMT | Tagged: AnnouncementsPetition Drive for Ethical iPhone Manufacturing Planned for Thursday
A global protest and petition movement will take aim at Apple tomorrow, as an activist group will descend on numerous Apple retail stores around the world. The goal? To deliver 250,000 “signatures of protest” demanding the “ethical”"
Wed, 08 Feb 2012 21:06:54 GMT | Tagged: AnnouncementsMillennial Media Rolls Out New User Engagement Tool for Mobile Apps
On Thursday, the mobile advertising gurus at Millennial Media raised the curtain and rolled out the red carpet for a new solution for advertisers to drive usage and engagement within their branded apps. The new “App Engagement Program,” the company says, "
Thu, 26 Jan 2012 18:02:46 GMT | Tagged: AnnouncementsTwitter Sparks Controversy With Censorship Effort
Microblogging giant Twitter is at the center of controversy today following the announcement of a new policy that will allow Twitter to effectively block or remove content. “As we continue to grow internationally, we will enter countries that have d"
Fri, 27 Jan 2012 17:46:51 GMT | Tagged: AnnouncementsMMW Exclusive: AOL Turns to Mobsmith to Drive Mobile Display Ad Sales
On Friday, we learned that Mobsmith – a leading turnkey mobile advertising platform for advertisers and premium publishers – has been tapped by AOL to drive mobile display ad sales in all AOL markets nationwide. Mobsmith provides AOL with mobi"
Fri, 27 Jan 2012 18:02:39 GMT | Tagged: AnnouncementsMobile Marketing Research Association (MMRA) Debuts as New Global Trade Organization
It’s been announced that the mobile marketing industry now has a brand new global trade organization known as the “Mobile Marketing Research Association,” or MMRA. Launched this month, the MMRA was founded with the mission of uniting an"
Thu, 19 Jan 2012 21:16:40 GMT | Tagged: AnnouncementsReport Says Mobile Marketing Adoption Leading to ‘Mobile First’ Mentality
According to a new report and series of projections published Monday from Telmetrics – a provider of advertising call measurement solutions – high mobile adoption rates among both consumers and advertisers are transforming the industry and dri"
Mon, 09 Jan 2012 17:40:08 GMT | Tagged: AnnouncementsChina’s Mobile Community Swept Up in Smartphone Frenzy
A mobile smartphone frenzy is being whipped up in China ahead of this Friday’s launch of the iPhone 4S in the world’s largest mobile community. According to reports published Monday, this Friday’s arrival of the hot new Apple smartphone "
Mon, 09 Jan 2012 18:10:35 GMT | Tagged: AnnouncementsChangeWave Research Points to Massive Smartphone Buying Wave
According to the findings of a new ChangeWave Research survey, Americans’ love affair with smartphones is turning into a full blown obsessions. With interest in smartphone ownership at all-time highs, ChangeWave says the survey shows that there̵"
Mon, 09 Jan 2012 20:29:58 GMT | Tagged: AnnouncementsMillennial Media Reports Huge Christmas Spike in Amazon Kindle Fire Impressions
On the heels of Millennial Media’s November Mobile Mix Report, which noted strong growth among tablet computers and other connected devices, Christmas and the immediate days to follow saw a dramatic and heightened continuation of this pronounced ten"
Fri, 30 Dec 2011 19:15:23 GMT | Tagged: AnnouncementsNuance Makes Bid to Acquire Vlingo
On Tuesday, Nuance Communications announced it has signed an agreement to acquire Vlingo, Inc. If you’re unfamiliar, Nuance is a leading provider of voice and language solutions for global businesses and consumers. Making the acquisition understanda"
Tue, 20 Dec 2011 17:47:07 GMT | Tagged: AnnouncementsMobile Data Usage Among Teenagers Triples Year Over Year
Teenagers and texting have joined the likes of peanut butter and jelly as natural, inextricable pairs that may never again be separated for the duration of human history. According to the latest data and corresponding insights from Nielsen, U.S. teenagers"
Tue, 20 Dec 2011 18:01:51 GMT | Tagged: AnnouncementsIntuit Releases GoPayment Prepaid Visa Card
Providing a new option on where to keep funds, the folks at Intuit say GoPayment now does more than help make it easy to accept electronic payments. It also gives small businesses and anyone who sells products or services a convenient way to receive and s"
Tue, 20 Dec 2011 19:27:01 GMT | Tagged: AnnouncementsmHealth: WellDoc Program Reduces Hospital Visits Among Diabetes Patients
According to an announcement this week at the mHealth Summit, George Washington University Center’s Dr. Richard Katz revealed that WellDoc’s mobile health program DiabetesManager reduced ER visits and hospital stays by 58 percent year over year. If you"
Fri, 09 Dec 2011 19:11:51 GMT | Tagged: AnnouncementsFandango Taps Twilight Momentum for Expansion into New Theaters
What a perfect weekend for Fandango to expand its reach into American movie theaters. On the heels of the much-anticipated release of “The Twilight Saga: Breaking Dawn (part 1),” Fandango has announced a new partnership with Regal Entertainmen"
Fri, 18 Nov 2011 19:55:24 GMT | Tagged: Announcements