Need a Logo or a Website? Compare 8 Free Bids Today. Over 50,000 Designers Worldwide. DesignQuote.net

DQ News: So What Do We Do Next?

So, in the midst of all of this insanity, I was launching a product, a nice, scammy sounding product called Same People, More Money. (Good timing, that.)

A few nice people on Team IttyBiz got in touch and asked what I was going to do.

Option One: If I go ahead and release the product as planned, it’s in pretty poor taste. “Look at me and the pain I have suffered. Click here to buy now!”

Option Two: If I don’t release the product as planned, I break a promise. “I know I said you could have it, but look at me and the pain I have suffered! Never mind!” Plus it’s a bit of a slap in the face to all of the “don’t let the bastards grind you down” emails, yes?

What to do, what to do, what to do. Both of those options suck.

Well, in the legendary words of Commander Benjamin Sisko of Star Trek: Deep Space Nine:

“We need a third option.”

The bad guys, because they are worthy adversaries (she says, with tongue planted firmly in cheek), have put me in quite an inconvenient position, have they not?

In front of my readers, I can’t sell it because running a big, hypey launch would be in poor taste. (And really, it would be in very poor taste.)
In front of the bad guys, I can’t sell it because that would make me even MORE of a fat, ugly, slutty marketer.

In front of my readers, I can’t NOT sell it because that’s sad, and quitting, and going back on my word.
In front of the bad guys, I can’t NOT sell it because that would admit guilt, defeat, or both.

Hmm.

Can’t sell it. Can’t not sell it. Can’t sell it. Can’t not sell it. Whatever should I do?

Well, in the soon-to-be legendary words of a very charming intern here at IttyBiz HQ:

“Screw it. Can’t we just give it away?”

Kids, we found our third option.

We’ll release the rest of the samples we were doing last week starting on Monday. Then we’ll just start releasing the course on the blog. You don’t have to sign up for anything. You don’t have to give me your email address. You don’t have to act right now or the bunny gets it — we’ll just keep it up there and you can get to it in your own good time.

You get your product. I keep my promise. Everybody wins.

Well, except Dave. And speaking of Dave…

Now that you’ve got some spare cash laying around, may I suggest where you can send some of it?

Dave’s closing down The Launch Coach. (Rock Your Day, too, I think.)

He’s changed his shopping cart so all of his stuff is Pay What You Damn Well Feel Like. To reduce administrative shenanigans and having to make nine different “buy” links, he’s just made the whole thing available with one link.

(There’s also a link down at the bottom of the page where you can get all the stuff without a donation. Click button, own Dave’s entire career.)

Up for grabs are:

Building a Responsive List
High Conversion Sales Pages
Creating Products That Sell
Optimizing Your Blog For Sales
Getting Affiliates To Sell For You
Mastering Your Sales Funnel
Becoming Incredibly Productive
Becoming a Big Player In Your Niche

If you have no interest in his workshops but just want to send some cash to a nice guy rebuilding his life, check out “Becoming a Big Player In Your Niche” anyway. I like it best because I like to believe I wrote it. Dave would argue that I did not write it but “helped”, but he’s not here to attend the debate, so I win by forfeit.

Do everyone a huge favor here and DO NOT GET PRECIOUS because you only have ten bucks and you feel weird and offensive paying only ten bucks and you’ll just sit at your desk watching YouTube videos and feeling awkward instead. Technology is an amazing thing. If he’d wanted to set a minimum price, he could have.

He just wants to get the stuff he’s spent years building into as many hands as he can before he’s done here.

He’ll be more grateful than you can possibly realize.

(He will also cry, and for once we will not shamelessly mock him.)

Is this for a “legal defense fund”?

Maybe. He may get enough money to sue these guys to Neptune, or he may do the much more sensible thing and blow it all on cocaine and prostitutes in Columbia. (“Oh my God! Did you hear Dave Navarro spends all his money on hookers and blow in South America? Naomi Dunford just admitted it on her blog!” I swear to God, it’s like I have to write their copy for them.)

Either way, the workshops will blow your mind.

Also, if you have any words of support for Dave…

…shoot an email to the Ninjas at ninjas@ittybiz.com. We’ll make sure he gets them.

Take a peek at the workshops, send an email with some love, and remind a very nice man that there’s still a whole lot of good in the world. Monday, we get back to cocaine and prostitutes. (Did I say “cocaine and prostitutes”? I meant “business as usual”. My bad.)

Need a Logo for your new company? Compare 8 Free Bids Today. Over 50,000 Designers Worldwide. DesignQuote.net

Think You’re Not An Expert?

“You’re not an expert. You’re just some guy in his home office.” So said the wife of someone I know, someone whose business brings in a little more than half a million dollars a year in profit. It’s been a long time since we’ve talked about this around he

Captain Jack Sparrow on Living your Brand

This is a guest post from Deanna Lohnes, founder and proprietor of Parlance Media. I was sitting on the train checking out a stranger’s tattoos. He caught me looking intently at the one on his forearm. He said “Jack Sparrow” by way of ex

How To Failproof Your Business, Episode 8: Making Metrics Sexy, and How To Make Damn Sure You Don’t Quit

So this is it, the last in the series. This is the last piece of the puzzle. We want to make sure you’re actually doing this stuff. Doing stuff = very good. Being Mr. Quitting Pants = not good. Especially for those of you who are taking the Failproo