Need a Logo or a Website? Compare 8 Free Bids Today. Over 50,000 Designers Worldwide. DesignQuote.net

DQ News: Everything You’ve Heard About Google+ Is Wrong

Everything You’ve Heard About Google+ Is Wrong

This content from: Duct Tape Marketing

Now, before my buddy Chris Brogan, who currently seems obsessed with Google+, gets riled up, let me explain that title.

It’s not that any one specific thing being professed is wrong, it’s just that it’s probably wrong for your situation. See, that’s the problem with any set of experts going on about this new tool or that new tool – They can’t possibly know your objectives, your constraints, and your resources.

So, no matter what’s being said about how to use G+, or Facebook or Twitter or blogs for that matter, you have to decide how to apply it to your world in your own unique way. You have to determine what to leave in, what to leave out. (Nod to Bob Seger)

You will find that you can come to rely on the advice and tutoring of someone that seems to break things down in ways that you can apply (I would like to think I qualify for that designation from time to time), but don’t blindly jump in and do what all the other kids are doing just because someone said that’s the best practice for some new tool.

In your quest to determine if G+ or any new tool makes sense for you, let me leave you with one powerful point of reference – first look for ways to use new tools to create a better, deeper, and richer, experiences with and for your existing customers – if you can do that then the time and resources put into any new shiny object will pay off.

Need a Logo for your new company? Compare 8 Free Bids Today. Over 50,000 Designers Worldwide. DesignQuote.net

5 Practical Tips for Getting More from Facebook

5 Practical Tips for Getting More from Facebook

This content from: Duct Tape Market

Good Marketing Strategy Becomes Culture

Good Marketing Strategy Becomes Culture

This content from: Duct Tape Marketing

Content As a Total Body of Work

Content As a Total Body of Work

This content from: Duct Tape Marketing

mHealth: Google to Help Track, Combat Spread of Dengue Fever

Google is forging ahead with plans to help curb the tragic spread of Dengue fever around the world. According to a report from the BBC, Google is using search patterns about the spread of the disease in order to help health officials better prepare for ou

Is Google Figuring Out When Many Businesses Share One Address?

I noticed this a few weeks ago and emailed a couple of the local search chumps about it, then completely failed to blog about it. (Until now. Obviously.) Google has added a little messaging on Place Pages in situations when more than one business shares a

The Complete Small Business Marketer’s SEO Toolkit

The Complete Small Business Marketer’s SEO Toolkit

This content from: Du

The Difference Between Engaged and Engaging

Companies love to share their successes with social media. How it’s allowing them to “engage with fans and customers”, and how they’re “being part of the conversation”. Like it’s something new and wild and golly g

Facebook, LinkedIn More Popular Among SMBs Than Twitter, Survey Says

There are some interesting numbers about small businesses and social media usage in the latest Small Business Happiness Index from VistaPrint. And it’s actually “micro-businesses” that we’re talking about here — those with 10